Video, Film and Animation Production Company in Gujarat, India

Top 5 reasons why all companies require safety videos

Workplace safety seems to be the hot topic today, with more and more companies worried about the risks associated with safety hazards, such as downtime, loss of efficiency and personnel and many more. A safe workplace attracts the right employees and happy employees make productive employees. It is also a basic right of all employees to feel safe at their workplace.

The majority of the companies are now putting across safety policies across their board, regardless of size to ensure they create safe spaces to attract top talent and keep their efficiency high. Another benefit of having a safety policy is to also protect industrial equipment to reduce the cost of replacement.

Lesser downtime = higher revenue

Here, at Ayushmi Creation, we have been allowed to work with numerous companies to bring their safety policy into effect via visual medium. We believe there is no better way than a plant & safety video to ensure the policy is effective and accepted by all – employers as well as employees.

These are top 5 reasons why we believe that all companies today need safety videos:

1. Standardized safety process: A safety video ensures that all stakeholders receive the same information and training on the safety process. It helps reduce ambiguity and eliminate confusion leading to better policy adoption and compliance.
2. Interactive visual learning environment: A training video on safety can be made engaging and interactive ensuring higher retention of information. The audio-visual element in the safety video improves employee engagement, helps connect with the content and remember safety protocols better.
3. On-demand access: Videos once created can be accessed and reused by HR to reinforce the policy and refresh knowledge of employees at any time (including remote workers). This hereby reduces the costs and time involved in training new hires and re-training employees, making it a scalable solution for safety at the workplace.
4. Reduced worker compensation claims and insurance: With safety videos being used periodically, workers recall of the training program stays high, reducing their chances of having accidents or being injured during a regular work day. This helps companies to have lower insurance claims and costs associated in terms of personnel and expenses.
5. Future of digital training: The ability of safety videos to be deployed at any time, instantly as well as a across time zones, makes it “the vehicle” to carry SOPs and safety messaging across the board. It is scalable, editable, can be updated with slight tweaks leading to lower costs while still keeping the messaging intact. Videos are the future of safety education and workplace safety training.

Keeping a repertoire of safety videos is now a crucial aspect of any workplace. With the well-being of all employees at its center, having safety videos is a sure shot way to ensure overall success in a business. Safety videos can aid businesses in reducing workplace accidents and injuries, increase compliance with safety procedures and overall create a safe workplace environment for employees where their increased productivity adds to the bottom line of the business.

Ayushmi Creation a video Production agency in India has been in the business of helping companies realize their business vision via visual medium. Whether is a corporate video to capture the overall working of the organization or a 3D animation to display your products better, we here at Ayushmi know what it takes to increase audience engagement and boost revenue.

So what are you waiting for? Reach out to us via our socials or call us to know how we can add value to your business through our creativity.

Corporate Video Production Services: From Concept to Completion

Video content is indeed storming the digital arena. Nothing can go well without video content, be it delivering information to any audience, adding strength to branding, or simply entertaining audiences. This increasing demand has correspondingly developed corporate video production services to offer solutions from concept to completion. This blog will help you create influential corporate videos that dig deep into audiences and realize business goals for clients.

What is Corporate Video Production?

Corporate video production would conceptualize video content for companies. It can encompass everything from promotional clips, training clips, product demonstrations, customer references, and even company intranet videos. The main goal of it is to convey the ideas, goods, and services of an organization in a more attractive and engaging manner.

Stages of Corporate Video Production

1. Concept Development

Developing concepts is the initial step toward any corporate video production. After that, one must brainstorm ideas and determine what the video intends to say. What message are you trying to put across? Who is your target audience? What is the call to action?

●      Research and Plan: Researching and planning will go a long way in establishing the audience. Market research will help establish their preferences and interests so that concise and relevant information can be passed on.

●      Idea Generation: Consult other team members and generate some creative ideas. Brainstorm how images can convey your message and create a storyboard for the idea.

2. Pre-Production

As soon as the idea is developed, the preparatory phase occurs. This is done to the best of one's ability and with much care to ensure that the production flow goes as smoothly as possible.

●      Scriptwriting: A script is the basis for any corporate video, and hence, it should be clear, unambiguous, and enjoyable to read. Just make sure your brand voice and message are at the helm.

●      Budgeting and Scheduling: Indicate the budget and time frame, including all locations, cast, crew, and equipment that might be needed.

●      Location Scouting and Casting: Nail down places to shoot with and scout for the correct characters. This may call for hiring professional actors or your staff to act out specific scenarios to get the best shots.

3. Production

The production phase is when you actually film. It is where your concept starts living.

●      Good Filming: Use quality cameras and other paraphernalia. Best output quality will be obtained when the footage is shot in good lighting, adequately recorded in sound, and well shot.

●      Direction: A director oversees the shoot to ensure everything goes according to plan. He arranges the required shoots with the needed talents and crews.

4. Post-Production

This is where magic happens. This stage involves cutting scenes, adding effects, and making the final video.

●      Editing: Edit the movie and format it with Pro editing software—transition, music, and voice-over to pimp the video.

●      Visual Effects and Graphics: The video shall be supported by different graphics and animations, text, and even special effects, which shall be added to the video.

●      Sound Design: The audio should also sound very professional. This involves combining background music, sound effects, and dialogue.

5. Review and Approval

This helps ascertain that the finished video is top-notch quality and that set goals and objectives have been met.

●      Client Feedback: Spend time presenting the first draft to the client and hearing his or her input. Based on this input, modifications should be made.

●      Final Approval: Getting the client's approval before proceeding to the last stage is desirable.

6. Distribution and Marketing

The last part is video distribution and marketing, which are part of the final video production. That means the video's target audience should be informed about it on as many platforms as possible.

●      Online platforms: Share on your website, social media accounts, and video-sharing platforms like YouTube and Vimeo.

●      Video in Email Marketing: Embed the video in email marketing to trigger engagement with Subscribers.

●      Video SEO Optimization: Proper keywords need to be in the title, description, and tags to optimize videos in search, making them more discoverable.

Benefits of Corporate Video Production Services

You would have manifold advantages if you chose professional corporate video services.

1. Strong Brand Image: High-quality videos build a strong brand image. They give a professional and credible feeling that attracts more customers.
2. Better Engagements: Videos engage more than just text or images. They get the audiences' attention and hold onto them, enhancing the conversion rate.
3. Effective Communication: Videos can easily convey information that might be hard or tricky to describe. They simplify the message and make it accessible to the audience.
4. Better SEO Performance: Videos will improve the website's SEO performance. Search engines value video content, thus giving better rankings and more organic traffic.
5. Versatility: The corporate video can be used for marketing, sales, training, and internal communication.

Conclusion

Corporate video production services are a prime need in today's era. Every stage, from the idea to the final production process, is crucial in creating a convincing video that inspires your audiences and serves business purposes. Ayushmi Creation is an expert in making high-quality corporate videos that help you create mirror images of your brand image with guaranteed results in such an environment.

Need more information on how we can help you create impactful video content for your business? Look no further than Ayushmi Creation.

Meta Description: Elevate your brand with Ayushmi Creation's corporate video production services. Create engaging videos that capture attention and drive business results.

Client Success Story

GNFC manufactures fertilizers and chemicals in its Bharuch unit in Gujarat, in a joint sector enterprise with the Govt. of Gujarat and GSFC. Their focus right from inception has been on growth balanced with a sustainable environment.

GNFC’s efforts to mitigate the effect of its operations on the surrounding environment are commendable. The unit works towards reducing pollution, using fewer natural resources, reducing the impact of climate change and helping preserve the environment to create a green legacy for the future.

With this background, GNFC was looking for a Video Production Agency in India that could understand the requirements and give them the required Solution.. and contacted Ayushmi Creation with their business need.

The Business Need

To capture the Greenbelt at GNFC, Bharuch with high-definition drone videography

• To carry out bathymetric surveys
• To enable google geotagging
• To comply with environmental guidelines

While the project did pose its challenges, the team at Ayushmi geared up to tackle the business challenge head-on. After conducting research on all aspects required by the team at GNFC, the creative head spent time on devising the entire shoot to enable GNFC to achieve its desired results.

The following services were offered to make this project a success:

• High-Definition Drone Video Capture
• Bathymetric Survey

Video Link – GNFC Green Belt Video

Business Benefits Realized

• Compliance with environmental guidelines and certification
• Building a sustainable future that addresses climate change
• Creating a green legacy for future generation

The team at GNFC has always been special for us here at Ayushmi Creation and we continue our valuable association with them creating solutions for growth, as and when required.

Client Testimonial

“Very good experience. Highly recommended. Technical, qualitative, professional, high-tech in-house studio facilities and resourceful agency – H. K. Tailor, Head Corporate Communication GNFC Limited.

Are you looking to complete your compliance requirements? Contact us  www.ayushmicreation.com

to help you alleviate your business challenges and focus on your bottom line. 

5 factors to consider before choosing a video production company

Are you looking to engage with a video production company but overwhelmed with where to begin? We got you covered.

Whether it’s an explainer video, an animation video, a plant drone videography, or a corporate film, high-quality videos are now used as a primary medium to engage and attract audiences. With more and more viewers consuming videos today, it is the need of the hour for every business looking to grow their business. But given how competitive every sphere is, there is a high chance that you will encounter many freelancers and cheaper alternatives for video production services. We are here to educate you on the top 5 factors that you should look into before choosing a video production house for your business.

1. Portfolio matters

Ensure that you check out the YouTube channel of the video production company in consideration. You will notice that good companies have a variety of content that can be used as a starting point to design your own journey. A good portfolio will consist of corporate films, product videos, documentary style shots, training & safety videos, explainer videos, 2D & 3D animation and much more. Diversity in portfolio will ensure that the company can handle different style projects effectively. Also a great video production company will have a portfolio which will reflect quality in its work across its production line in different industries and sectors. Most importantly, choose a company that will truly understand your business needs and create a bespoke video solution for you.  

2. Understand the production process

Look for companies that have a start to finish process that lists out all the steps in the video production process for a flawless execution. Well-defined and structured production processes from a good agency will take out the guess work and help save time and money in the long run. Companies who have been in the game for long know how every step ie from storyboarding to post-production matters and hence will always educate and guide you on it before you begin your journey. The transparency and accountability set early on will ensure seamless communication along the way.

3.  Consider the company’s in-house team

The video production process requires the skills of many creative artists and that comes at a cost. While some companies may quote low to win a project, they will cut corners by using freelance artists. Reputable companies have well-rounded teams with diverse skills and it’s their experience that contributes to providing you high quality-deliverables on time and in budget. Ensure that you choose a company that has an in-house team of directors, cinematographers, editors, and animators so that the entire production process is completed under one roof. While it may seem tempting to go for freelance creators, it often leads to compromises in different ways.

4. Creativity and communication over everything else

Visual storytelling is an art that not all can master. When looking through the portfolio, make sure that you look for creativity of the Director of the video production company. A creative director will bring your vision to life with a fresh perspective and deliver a high-quality product as per the business need. Also consider parameters such as transparent communication and fast response times as key factors in making your decision. Ease in communication will ensure better understanding, no delays and sticking to the budget within the timeframe allotted.

And last but not the least …

5.  Take your time understanding the quote and contract in detail  

A defined scope is where one begins. Listed tasks, dependencies, deadlines, revisions allowed, and other terms and conditions should be clearly defined. The breakdown of the pricing and phases of payment are also clearly defined in the quotes of reputable video production houses. Companies that keep it transparent right at the beginning are the right fit for the engagement since it will save you from many surprises down the line. Ensuring everything is clearly outlined paves the way for a great project deliverable with improved clarity and less misunderstandings.

Here at Ayushmi Creation, we truly believe that selecting the right video production company is the first step in ensuring a successful project. Taking the time to evaluate a company on various parameters is of paramount importance to ensure that the company will be able to deliver engaging, captivating, high-quality videos that align with your vision.

If you want to take the guesswork out of the equation, look no further. At Ayushmi, we prioritize professionalism and bring to our clients our expertise and business acumen to create stunning visuals which are sure to wow your audiences. We offer the best video production services in India and worldwide and have helped over 200+ clients realize their business vision.

To get a free quote, contact us.